Why are NO SIGN paper bags so popular?

September 19, 2025

It's simple, yet somehow captivating.
NO SIGN's "Paper Bag" has been a popular item ever since it was released.
This time, we will delve deeper into its appeal, including the reasons for its popularity and the comments of customers who have actually purchased it.

It looks like a paper bag, but it's made of genuine leather

As the name suggests, NO SIGN's paper bags look like simple paper bags at first glance, but they are made from high-quality Wagyu leather.
It blends into everyday life while subtly enhancing the individuality of the wearer.

Review example: "I fell in love at first sight with the design, which looks just like a paper bag. The bag I received has a soft leather texture, and it's light and easy to carry." (Woman, 40s)

Minimalist design suitable for all ages and genders

It is popular with both men and women in their 30s to 60s.
Because of its simple shape, it matches both suits and casual wear, and changes its look to suit the wearer's style.

Example review: "I love that the design can be used for both work and leisure. My husband and I share it." (Male, 50s)

Long-lasting durability and aging

The unique aging process of Japanese beef leather makes it develop a rich character the more you use it.
The unexpectedness of it being "like a paper bag but made of leather" satisfies the desire to own it every time you use it.

Review example: "I've been using it for about six months, and the color of the leather has deepened, and I've grown to love it even more. The handle is sturdy, so I think I can use it for a long time." (Woman in her 30s)

Just the right size for comfortable carrying

The secret to its popularity is its color variations, including black and beige, which go well with any outfit.

Example review: "I bought the black paper bag, and it's just the right size to fit my everyday belongings. I'm considering buying a different color next time." (Male, 40s)

Reasons why you can choose with confidence

Made by Japanese craftsmen : Each product is carefully made by Japanese craftsmen.
Gift wrapping available : Simple packaging and message card available
Return and Exchange Policy : Support system that gives peace of mind even for first-time customers

NO SIGN's paper bags are not just "paper bag-style bags."
A simple yet striking design, high-quality Japanese beef leather, and a flavor that improves the more you use it...
This item will complement your style, from everyday use to special occasions.

[See the full lineup of paper bags]